Many authors have done this in the past few years, including Brendon Burchard, Gary Vaynerchuck and Chris Brogan.
While I haven’t yet done this yet with a book, I have certainly seen the impact of video on building my email newsletter list and booking speaking engagements.
In less than nine months, I have gone from 2,500 email subscribers to almost 40,000. In addition, I have more than quadrupled the number of booking requests coming in for my speaking engagements. Video was a key component in both campaigns.
via michaelhyatt.com
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